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In 1989, the Health Education Authority (HEA) launched its Teenage Smoking Campaign, which aimed to discourage young people from taking up smoking and to encourage existing smokers to stop.

Main Topics/Subject Category
Pupils' perception of smoking risks, their views about, and experiences of, trying to give up smoking, their awareness of cigarette advertising and sponsorship, and any sources of health education they recalled.
England, advertising, age, AIDS (disease), alcohol consumption, attitudes, cars, companies, competitions, computers, consumption, diet and nutrition, domestic appliances, drug abuse, educational expectations, educational year, exercise, fathers, further education, gender, general certificate of secondary education, gifts, health, health promotion and education, home ownership, households, housing tenure, human behaviour, information, mothers, news items, newspapers, periodicals, prizes (rewards), public information, rented accommodation, risk, schoolchildren, self-esteem, siblings, smoking, smoking cessation, tobacco, youth
Identifier Variables
Economic/Subject Categories
Drugs, Alcohol, Smoking
Area of Health System
Public health
Data collecting organization (s)
Office for National Statistics. Social Survey Division
Data Type
Survey (cross-sectional)
Coverage (date of field work)
1996, 1997, 1998
Unit of Analysis

Secondary schoolchildren in England (excluding the Isles of Scilly), aged 11 to 15 at the start of the school year (September). (A) 172 (target) Schools (sample size of pupils unknown); (B) 3657 (obtained) Pupils in 138 schools

ESDS Access and Preservation, UK Data Archive
Conditions of Access
Free registration access
Molyneux A, et al. Designing smoking cessation services for school-age smokers: A survey and qualitative study. Nicotine & Tobacco Research 2006; 8(4): 539–546